From Chapter 3:
One result of the herb's popularity was found in frequent attempts by tradesmen of various kinds to sell it without being duly licensed to do so. Mr. W.G. Bell, in his valuable book on "Fleet Street in Seven Centuries," mentions the arrest of a Fleet Street grocer by the Star Chamber for unlicensed trading in tobacco. He also quotes from the St. Dunstan's Wardmote Register of 1630 several cases of complaint against unlicensed traders and others. Four men were presented "for selling ale and tobacco unlicensed, and for annoying the Judges of Serjeants Inn whose chambers are near adjoyning." Two other men, one of them hailing from the notorious Ram Alley, were presented "for annoying the Judges at Serjeants Inn with the stench and smell of their tobacco," which looks as if the Judges were of King James's mind about smoking. The same Register of 1630 records the presentment of two men of the same family name—Thomas Bouringe and Philip Bouringe—"for keeping open their shops and selling tobacco at unlawful hours, and having disorderly people in their house to the great disturbance of all the inhabitants and neighbours near adjoining." The Ram Alley, Fleet Street, mentioned above, was notorious in sundry ways. Mr. Bell mentions that in 1618 the wardmote laid complaint against Timothy Louse and John Barker, of Ram Alley, "for keeping their tobacco-shoppes open all night and fyers in the same without any chimney and suffering hot waters [spirits] and selling also without licence, to the great disquietness and annoyance of that neighbourhood." There were sad goings on of many kinds in Ram Alley.

From Chapter 15:
A roll of tobacco, it may be noted, was a common form of payment to the Fleet parsons for their scoundrelly services. Pennant, writing in 1791, describes how these men hung out their frequent signs of a male and female hand conjoined, with the legend written below: "Marriages performed within." Before his shop walked the parson—"a squalid, profligate figure, clad in a tattered plaid nightgown, with a fiery face, and ready to couple you for a dram of gin, or roll of tobacco."

Combinations of the roll in tobacconists' signs occur occasionally. In 1660 there was a "Tobacco Roll and Sugar Loaf" at Gray's Inn Gate, Holborn. In 1659 James Barnes issued a farthing token from the "Sugar Loaf and Three Tobacco Rolls" in the Poultry, London. The "Sugar Loaf" was the principal grocer's sign, and so when it is found in combination with the tobacco roll at this time it may reasonably be assumed that the proprietor of the business was a grocer who was also a tobacconist.